Creative
- Simplified wordmark
- Bolder colour palette
- Updated font lineup
- Custom brewery photography
- Copywriting
Interactive
- Website design and development
Embracing Bold.
An evolution of the Brewsters brand guidelines were created to inject new life into one of Calgary’s original craft breweries. Without straying from their overall brand look and feel, we honed in on refining elements to make the brand pop. The colour palette was given a refresh, favouring bolder, more saturated hues. We chose new brand fonts and introduced fresh type treatments to give marketing materials a more modern feel.
We also worked to capture new imagery of their state of the art brewery, offering customers an inside look at where their favourite beer is made.
The updated brand elements provided the foundation when designing the new Brewsters website experience. Whether you want to brush up on Brewsters history, learn more about your favourite brew, or book a reservation at one of their 8 locations across Calgary and Edmonton – the new website provides a highly functional and visually distinct user experience.
Brewsters