Challenge
Outdated Website Hindering Growth
Brewsters, an iconic craft brewery with over 30 years of history, was facing a digital challenge. Their existing website, while functional, felt outdated and didn’t reflect the bold and dynamic brand they had become. The challenge was clear: Brewsters needed a digital presence that matched their energy and showcased their craft beer and restaurant offerings effectively.
Solution
Revamping the Digital Face of Brewsters
Our team at Flipp collaborated closely with Brewsters to reimagine their website. We started by creating a modern, responsive design that captured the essence of Brewsters’ brand – bold, vibrant, and dynamic. The color palette was refreshed with richer, more saturated hues, while fresh type treatments and fonts added a contemporary feel. We also took a deep dive into the Brewsters brewery, capturing high-quality imagery to provide customers with an inside look at where their favorite beer was crafted.
The new website was designed with user experience in mind. Whether visitors wanted to explore the brewery’s history, learn more about Brewsters’ signature brews, or book a table at one of their eight locations across Calgary and Edmonton, the website offered a highly functional and visually distinct experience.
Results
A Refreshed Brand and Enhanced Digital Presence
The Brewsters website transformation had a significant impact. Not only did it align with the brewery’s bold image, but it also provided a more engaging and user-friendly platform for customers. The updated design and improved functionality made it easier for visitors to explore the world of Brewsters, learn about their craft beer offerings, and plan their next visit to one of their brewpubs.
This project highlighted the importance of a strong digital presence in the modern business landscape. By embracing bold changes and adopting a more contemporary look and feel, Brewsters successfully positioned themselves for a brighter digital future, ensuring their brand could continue to thrive for years to come.
Brewsters
